Marketing gamification is a proven strategy for increasing engagement as well as building excitement at events. One of the easiest, and most cost-effective, promotional tools for attracting attention is the classic prize wheel spinner. The beauty of this type of simple spinner is its versatility – editable Spin the Wheel games easily adapt to use in any environment. Write-on, dry erase styles and print-your-own templates mean that each fixture can be customized for every use, making it a perfect choice for everything from gathering leads at trade events to creating brand buzz via peer-to-peer promotion to making classroom learning fun for students. And in every case users such as marketing teams, salespeople, teachers, and even home users, will reap the benefits that are built into gamification concepts. Spin the wheel games are designed to generate gratification, both long-term and instant, simply by offering rewards through competition.

What are the best Wheel of Fortune game giveaway ideas for creative promotion?

• Goods –Sample products make great takeaways as they remind customers of your merchandise each time they are used. Even unbranded gifts such as event tickets, gift cards, or gift certificates, turn into experiential marketing tools when given away as promotional prizes.
• Services – Offering free services such as free financial planning sessions, opening deposit bonuses, free sessions with a personal trainer are ideal for introducing your company to new prospects. People are much more willing to try something new if there is no friction associated with the trial.
• Discounts – By gamifying the discount amount, businesses not only increase engagement in each transaction itself, but can also help increase individual margins by minimizing the number of large discount slots. A customer who receives only a 10% discount will have enjoyed the experience as much as the customer who landed on the 40% discount slot.
• Swag – Branded merchandise becomes something more than a simple handout when used as a spin it to win it game booth prize. Companies can build excitement by offering a minimal amount of “high-ticket” corporate branded giveaways to tempt customers while making sure that less expensive brand merchandise is viewed as a reminder of a fun experience and not simply something they were given at a booth.
• Interactive Activities – Encouraging potential customers or clients to interact with your brand instantly forms a connection. Branded selfies are increasingly popular and serve multiple marketing purposes as they are designed for social sharing on public platforms. Turning customers into brand ambassadors is a highly effective (and inexpensive) marketing tool.
• Raffle Entries – Offering a chance for customers to win high end prizes via a raffle is a proven method of getting people to sign up. Using a random spin wheel with write-on surface to select from different options (gift basket choice, movie tickets, gift certificates, etc.) helps build excitement while increasing face-to-face time between staff and customers. The more customers interact with representatives, the more chance of conversions.